BRAND PROFILE

Young and dynamic with a touch of feminine aesthetic, DMK has been celebrating the power of female fashion since its inception in 2000.  The brand syncs essentials to encapsulate the desires of the DMK woman – A  confident modernist exuding a playful sensibility and always looks  for incredibly fashionable statement pieces to express her unique individuality.

With its unique take on designs from the latest runway trends while emphasising on quality,  DMK plays with clever colour combinations and  curates cutting-edge collections to seduce its customer into a vibrant, fashion-forward world.

Together with growing physical and technological presence, DMK transcends international boundaries to reach out to fashion lovers globally. The trajectory of DMK continues to be nothing short of spectacular.

 

Mission: “To be synonymous with both Quality and Fashion”

To be synonymous with Quality – Attention to detail is paid in all aspects of the business. A strict management for service, products and environment is set in place to ensure that the enjoyment of customer experiences is maximised in-store and after purchases.

To be synonymous with Fashion – An extensive range of exclusive designs mainly constructed around prevailing market demand trends and modelled after the latest fashion statements are created by our in-house Creative Research & Design team. Creations are launched only when we believe that our customers’ expectations on product selections can be exceeded. Sensitivity to trends is key, and our team ensures that all trend-related information are regularly updated in the most accurate and consistent manner possible.⁠⁠⁠⁠

 

Vision: “To be the leading fashion footwear and accessories brand”